GMU Pop Culture Journalism

The Sartorialist – Fashion Critic

I can’t even say that I know what this guy’s real name is, but he goes by “The Sartorialist.” As you could likely guess from his name, he focuses on the broader spectrum of fashion; sartorial simply implies something related to clothes, or style of dress. Despite his focus on fashion in general, what he does is travel the world and photograph people on the street that are dressed well. Simply put: anybody who pulls off his or her own expressive style. My beat this semester is street fashion, which implies more of a focus on brands like Nike, Adidas, or the style of dress that relates to street culture, which encompasses graffiti, skateboarding, hip-hop, punk rock, and more. However, my interest is in the clean and classic aesthetic of this, and in those designers and clothing lines who can pull off something tasteful. This is what has drawn me to The Sartorialist, he is able to pinpoint people who make their own respective style look great, and this is valuable to any niche. He might pick out somebody who looked great in a suit, and explain why. He might also pick out a woman wearing skinny jeans and hi-tops, and explain why it looked right.

The Sartorialist has gone from working in the fashion industry to now being a full-time photo-blogger. He has published his own book and currently has a column in GQ magazine.

http://www.thesartorialist.blogspot.com/